The craft beer market is estimated to be at least $266.3 Billion by 2030. But, with more and more breweries popping up all over the country, how does a small brewery remain competitive? While taste, price, and availability are essential, a cult-like following also helps!
Branding plays into that following that any company craves. Unique labels offer a perfect start for your new groupies. One trend is creating removable labels that customers then attach to another product like a water bottle, laptop, cooler, or car. It’s free advertising long after the craft brew has been consumed.
Here is an article from one of our printing partners that offers more insight into the craft industry and how to stand out.